Traction brings you actionable strategies and tactics for supercharging your growth, straight from the founders and leaders of some of the fastest-growing companies like Atlassian, Shopify, Twilio, Mailchimp, Calendly, Zapier, Intercom, Expensify, ClickUp, and many more.
Specifically, you will learn how to:
– Build a brand and product that everyone loves & talks about
– Create a culture and team for high growth
– Pick the right marketing & distribution channels
– Convert visitors to recurring users & paying customers
– Create a category & build a community
– Continue to drive double-digit growth by adding new blockbuster products, becoming a platform, or leveraging 3rd party platforms
– Prepare to scale, exit, or IPO in the most effective manner
– Raise money from top-tier VCs
– And a lot more!
Plus you get to network with high-growth startups, leading investors, and media.
